“Those of us in our forties and beyond need to redefine success on our own terms. She no longer wanted the same lifestyle and saw entrepreneurship as providing work-life balance. When she had her only child, a daughter, at the age of 39, and attempted to head back to work in advertising, she quickly realized everything had changed. #?Ī post shared by Auria's Malaysian Kitchen on at 7:16pm PDTĪs she’s nurtured her company, she’s approached her career from a more holistic perspective. Pic by who also caught and cleaned the fish. Black Sea bass, rendang paste, banana leaves. With her website sales, she’s shipped to all 50 states.Īt my happiest – cooking for the ones I love. At age 44, she branched out as an entrepreneur, and six years later, her goods are in more than 40 retail locations, mostly in or around New York City, but also in Michigan, Oregon, California, and Tennessee. But in 2011, she decided to start offering supper clubs and vending Malaysian food at street fairs, eventually leading her to her now successful business, Auria’s Malaysian Kitchen. Instead, she worked in the “jingle business” creating music for television and radio advertising, with an impressive roster or clients including American Express, Coca Cola, McDonald’s, Mastercard, and countless others. We measure our own success.” “Redefine success on your own terms”įor 17 years, Auria Abraham didn’t call herself a chef, but she was one. And if it failed? So what! The freeing part of being over 40 is not really caring what other people think. “At that point in my career I decided to step forward and go for it. We can come up with dozens of valid reasons why it could possibly not work,” she says. “It’s not about comparing your success to someone else’s, but more about removing the limits that we put on ourselves. Her best advice to women who are nervous that they’re “too old” is to not to compare themselves to anyone else or any other age. It's like breathing for me.Ī post shared by GB Design House on at 11:02am PST I doodle in the steam on the shower door. I have to create - it doesn't matter if it is a meal or a painting or custom napkins.
In the spirit of this thankful week, we'd like to introduce you to our other ~boss lady~ and fellow GB Girl, who we're always thankful for! Meet Brenda!⠀ -⠀ Maker, Designer, All Things Creative⠀ -⠀ Audrey's mom. Even though her business didn’t take off until she was nearly 50, she says there is something freeing about being in the second half of her life, giving her the realization that she was in control of her career, and if not now, when? Their style, ideas, and designs have received plenty of influential nods, and they’ve worked on a slew of celebrity weddings, as well as major fashion brands, including Miu-Miu, Neiman Marcus, and lululemon athletica. Her company, GB Design House, took the idea of customizing weddings and grew into an all-around design studio that today produces more than a million in sales annually. When the opportunity to found her own company with her daughter arose, she jumped on it.
#SUCCESS STORY OF WOMAN PROFESSIONAL#
She had a fine arts degree and painted sporadically throughout her life, but put much of her professional time into managing her husband’s dental practice. In 2006, Brenda Cascio was at the tail end of her 40s. Here, these powerful women share their stories: “Don’t compare yourself to others” So if you’re worried that you have run out of time to make a name for yourself, these fortysomething female entrepreneurs are an inspiring reminder to keep pursuing your goals–and to not worry about your age.Īfter all, it’s more important to give yourself time to work out the kinks and build confidence, setting you up for the entrepreneurial road ahead.
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